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iMpuls Noize – Motion Sensor and Alarm

Customer: Publicis Communications Schweiz AG and Migros-Genossenschafts-Bund

iMpuls on-line commercial
(broadcast from 5th November to 2nd December 2018)

A device was developed (specifically for advertising purposes) within the scope of iMpuls – the Migros Health Initiative, that can be integrated into a running shoe and emit an alarm as soon as the wearer no longer moves the shoe.

The 62 x 35 x 9.5 mm module is completely built into the shoe and includes controller, motion sensor, battery, wireless charging electronics and a piezo buzzer. The device can be switched on and off from the outside by placing the charging pad on the shoe. The housing was realised by means of 3D plastic printing.